Your Fractional CMO: Strategy, Leadership & Growth On Demand

Hi there!

I’m Pooja, a Vienna-based Fractional CMO, helping founders and company leaders teams turn marketing into a growth engine, aligning strategy with business goals, leading teams to perform at their best, and executing initiatives that deliver measurable results.

13+ years of marketing leadership experience across tech, media, innovation, and creative industries.

Get in touch!

Areas I support with…

Whether you need strategic leadership, guidance for your executive team, or support in building high-performing marketing teams, I deliver the impact of a full-time CMO: flexible, on-demand, and results-driven.

Strategy consulting

I help companies align marketing with overall business objectives. By analysing current efforts, identifying growth opportunities, and designing actionable strategies, I ensure every marketing initiative contributes to measurable results.

From optimising marketing ROI to setting clear KPIs, my work ensures your marketing efforts are strategic, data-driven, and growth-focused.

CMO As a Service

I work alongside your team as a marketing executive you can rely on. I help think through both the bigger picture and the day-to-day details, making sure marketing strategy, execution and team alignment all work together smoothly.

With me on board, you gain a senior-level partner who oversees marketing end-to-end, so you can focus on running the business confident that marketing is thoughtfully managed.

Team & Leadership

Let’s determine the marketing structure that best fits your goals, whether that means a full-time CMO, Head of Marketing, or a focused team.

Beyond planning, I work hands-on with teams, mentoring managers, improving collaboration, clarifying responsibilities, and ensuring everyone understands how their work contributes to broader goals. The aim is a marketing function that runs smoothly, is aligned with company strategy, and can deliver results consistently.

Experience & Approach

Experience Across Industries. Results Across Teams

With over 13 years in tech, innovation, media, and creative industries, I thrive in dynamic, fast-paced environments. My expertise spans Growth & Strategic Marketing, Project Management, and People Leadership.

I hold a Master’s degree in Management, Organisations & Governance from LSE and a Bachelor’s in Media & Cultural Studies from Kingston University.

My approach:

  1. Discovery: Deep dive into your organisation to understand strategy, marketing alignment, and team dynamics.

  2. Recommendations: Identify opportunities to improve marketing effectiveness and business alignment.

  3. Execution & Leadership: Guide implementation, mentor your team, and deliver measurable results.

I collaborate with innovative minds, addressing challenges with a clear, transparent, and structured approach.

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“Pooja's expertise was critical in bringing our company's marketing efforts to the next level. She made us really go past thinking about standard marketing KPIs and more about company-wide strategy and how we want to act as leaders.”

-Nathalie Goldstein, Founder & CEO, MyExpatTaxes

“I highly recommend collaborating with Pooja to anyone seeking a results-driven marketing expert. Her level of professionalism, combined with her strong leadership skills, international mindset, and data-driven approach, is unbeatable.”

-Mahdis Gharaei, Co-Founder & CEO, TheFemaleFactor

“Working with Pooja is enriching not only because of her technical expertise, experience, and up-to-date knowledge, but also because of the uniquely calm and wholesome experience she creates, resulting in powerful and lasting impact.”

-Constantin Simon, Founder, Canredo

“Collaborating with Pooja has been an invaluable experience. Her expertise, strategic insights and dedicated support have played a crucial role in expanding KOTD’s creative initiatives to London – all while staying deeply aligned with the brand's vision and identity.”

-Leni Charles, Founder, Kids of the Diaspora

Let’s chat!

Interested in finding out more? Fill out some info and I’ll be be in touch shortly.